OORI and Playbook Partner to Boost Private Market Investment Education for Female Leaders in Saudi Arabia
By Lauren Towner · 30 September 2026

Quick Summary
OORI, a Saudi CMA-licensed investment platform, has partnered with Playbook to deliver private market investment education to female leaders. Announced at the Women Shaping Wealth Summit in Riyadh, the collaboration leverages OORI’s expertise and Playbook’s network to bridge the gender gap in alternative investments across the Middle East.
How Does OORI Expand Access to Private Market Investment Education?
OORI solves the lack of access to alternative assets by providing a CMA-licensed investment platform specifically tailored for the Middle East's evolving financial landscape. By partnering with Playbook, OORI ensures that private market investment education reaches a high-intent audience of female executives and entrepreneurs who have historically been underserved in the private equity and venture capital space. The platform focuses on democratizing high-entry investments, allowing qualified individuals to participate in deals that were previously reserved for institutional players.
Through this collaboration, OORI provides the technical investment expertise required to navigate complex private markets, while Playbook offers the educational infrastructure to disseminate this knowledge effectively. This dual approach ensures that female leaders are not just aware of investment opportunities but are equipped with the tools to evaluate risk, understand liquidity profiles, and build diversified portfolios. By front-loading regulatory transparency and educational support, OORI is positioning itself as the primary gateway for women looking to enter the Saudi private market ecosystem.
What Role Did the Women Shaping Wealth Summit Play?
The partnership was officially unveiled at the Women Shaping Wealth Summit in Riyadh, a premier event dedicated to the economic empowerment of women in the Kingdom. As a Learning Partner, OORI demonstrated its commitment to financial literacy and inclusion within the Saudi market, highlighting the importance of private market investment education in achieving Vision 2030 goals. The summit served as a launchpad for the initiative, bringing together policymakers, investors, and leaders to discuss the future of wealth management.
During the event, OORI showcased how its CMA-licensed status provides a secure environment for investors to explore private market opportunities. The summit provided a platform for OORI to engage directly with its target audience, gathering insights into the specific barriers female leaders face when considering alternative investments. By participating as a strategic learning partner, OORI has solidified its reputation as a thought leader in the Middle Eastern fintech space, moving beyond simple transaction processing to become a trusted educational resource for the next generation of female wealth creators.
Why is Regional Networking Critical for Female Leaders?
Playbook provides a regional network that connects thousands of women with leadership and career development opportunities across the Middle East. This integration allows OORI to scale its investment expertise across a community already focused on professional growth and wealth. Networking is a critical component of private market investment education, as many high-value opportunities in private equity and venture capital are discovered through trusted professional circles.
By embedding OORI’s investment insights into Playbook’s leadership curriculum, the partnership creates a seamless transition from career advancement to wealth preservation and growth. The collaboration focuses on:
- Building investment confidence through peer-to-peer learning.
- Providing exclusive access to private market insights.
- Facilitating mentorship opportunities with seasoned investment professionals.
This structured approach ensures that female leaders can leverage their professional networks to gain a foothold in the investment world. The partnership effectively bridges the gap between leadership development and financial independence, ensuring that women in the region are well-positioned to lead both in the boardroom and in the global investment arena.
FF NEWS TAKE:
This partnership moves the needle by targeting the underserved female demographic in the Saudi investment landscape. By combining regulatory compliance with community-driven education, OORI and Playbook are creating a sustainable pipeline for private market investment education that could significantly shift regional wealth dynamics. It is a bold move that aligns perfectly with the Kingdom's Vision 2030 objectives for financial inclusion and female economic participation.
Companies in this story: OORI, Playbook
People in this story: Racha Ghamlouch, Farah Nakouzi