iFOREX Names Daniel Shalom as COO to Spearhead AI-Driven Trading Growth

Quick Summary

iFOREX has appointed Daniel Shalom as Chief Operating Officer to accelerate its AI-driven growth strategy. Shalom will oversee day-to-day operations, focusing on scaling the proprietary trading platform and integrating advanced data analytics to enhance the personalized client experience for global retail traders.

How Will Daniel Shalom Drive iFOREX's AI Strategy?

AI-driven growth is at the heart of this executive appointment. Daniel Shalom brings over 20 years of experience in scaling data-heavy technology platforms, specifically targeting the integration of artificial intelligence across the entire client lifecycle. By leveraging his background in cloud and data platforms, iFOREX aims to automate and personalize the trading journey for its users.

• Operational Oversight: Shalom assumes immediate responsibility for business operations, technology, and product development.
• Data Integration: Implementation of advanced analytics to refine multi-asset CFD trading.
• Scalable Infrastructure: Utilizing cloud expertise to support a growing global user base.

What Expertise Does the New COO Bring to the Fintech Sector?

Shalom’s track record includes leading a 500-person team at Amdocs as Vice President of Data & AI, where he managed Tier 1 global accounts. His experience in profitable operational execution is critical as iFOREX seeks to expand its footprint in the competitive retail brokerage space. Furthermore, his recent tenure as CIO at Yad Vashem involved managing a six-petabyte data environment, proving his capability in handling massive scale.

• Global Leadership: Eight years in senior roles at Amdocs, a major financial services software provider.
• M&A Experience: Managed the integration of cVidya Networks following its acquisition.
• Technical Transformation: Led large-scale Bss&Oss technology programmes.

Itai Sadeh, CEO of iFOREX, commented: “Daniel has extensive experience scaling global businesses driven by cutting edge technology, with deep operational and commercial discipline. His appointment strengthens our ability to continue developing our proprietary platform and to deepen AI-driven personalisation across our global client base, supporting the next phase of the Group’s growth.”

Daniel Shalom commented: “iFOREX has built a global business with a clear client focus and a well-invested proprietary trading platform. My priority will be to build on that foundation – supporting further growth, scaling operations, refining the product and continuing to apply data and AI across the client experience.”

FF NEWS TAKE:

The appointment of Daniel Shalom is a clear signal that iFOREX is moving beyond traditional brokerage services toward a tech-first, AI-driven growth model. In an era where hyper-personalization is the primary differentiator for retail platforms, bringing in a heavyweight from Amdocs suggests iFOREX is ready to weaponize its data. This move definitely moves the needle, positioning the firm to compete with top-tier neo-brokers through superior technical infrastructure.